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	<title>Comments on: What CMOs Need to Know about Text Messaging</title>
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	<link>http://blog.interactivemediums.com/2009/10/27/what-cmos-need-to-know-about-text-messaging/</link>
	<description>Interactive Mediums blog about all things mobile and what we&#039;re doing to drive the mobile ecosystem</description>
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		<title>By: Mobile Blurs Line Between On and Offline Consumer Behavior &#124; Hello Mobile!</title>
		<link>http://blog.interactivemediums.com/2009/10/27/what-cmos-need-to-know-about-text-messaging/comment-page-1/#comment-4408</link>
		<dc:creator>Mobile Blurs Line Between On and Offline Consumer Behavior &#124; Hello Mobile!</dc:creator>
		<pubDate>Sun, 15 Nov 2009 20:25:45 +0000</pubDate>
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		<description>[...] over time as mobile interactions feed new insights into a Mobile Customer Data Asset.  As I said here: “It’s like adding a mobile attribute to your existing customer understanding, but it is a [...]</description>
		<content:encoded><![CDATA[<p>[...] over time as mobile interactions feed new insights into a Mobile Customer Data Asset.  As I said here: “It’s like adding a mobile attribute to your existing customer understanding, but it is a [...]</p>
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		<title>By: Opt In Right Under Your Nose &#124; Hello Mobile!</title>
		<link>http://blog.interactivemediums.com/2009/10/27/what-cmos-need-to-know-about-text-messaging/comment-page-1/#comment-4121</link>
		<dc:creator>Opt In Right Under Your Nose &#124; Hello Mobile!</dc:creator>
		<pubDate>Wed, 04 Nov 2009 19:49:03 +0000</pubDate>
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		<description>[...] development mixes.  From mobile getting confused with email as a tactic, to convincing top marketers that mobile is a key interaction channel, mobile faces barriers to adoption.  Add in potential [...]</description>
		<content:encoded><![CDATA[<p>[...] development mixes.  From mobile getting confused with email as a tactic, to convincing top marketers that mobile is a key interaction channel, mobile faces barriers to adoption.  Add in potential [...]</p>
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