Comments on: Apple to Turn Things Upside Down with Free iPhones? http://blog.interactivemediums.com/2009/11/17/apple-to-turn-things-upside-down-with-free-iphones/ Interactive Mediums blog about all things mobile and what we're doing to drive the mobile ecosystem Thu, 09 Sep 2010 01:34:10 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: Mobile Ads Suck, So Says Steve Jobs and Therein Lies the Opportunity | Hello Mobile! http://blog.interactivemediums.com/2009/11/17/apple-to-turn-things-upside-down-with-free-iphones/comment-page-1/#comment-5682 Mobile Ads Suck, So Says Steve Jobs and Therein Lies the Opportunity | Hello Mobile! Tue, 19 Jan 2010 03:29:50 +0000 http://blog.interactivemediums.com/?p=995#comment-5682 [...] This post today on MobileMarketingWatch.com cites a Business Week article in which the Apple honcho bluntly describes the utility of current mobile advertising formats.  He also apparently sees this as an opportunity for Apple to innovate and ultimately dominate the mobile ad medium, even in the face of online ad champ Google and its mobile focus.  We have speculated as much here. [...] [...] This post today on MobileMarketingWatch.com cites a Business Week article in which the Apple honcho bluntly describes the utility of current mobile advertising formats.  He also apparently sees this as an opportunity for Apple to innovate and ultimately dominate the mobile ad medium, even in the face of online ad champ Google and its mobile focus.  We have speculated as much here. [...]

]]> By: We called it! Google to produce its own mobile phone and change the mobile landscape at the same time | Hello Mobile! http://blog.interactivemediums.com/2009/11/17/apple-to-turn-things-upside-down-with-free-iphones/comment-page-1/#comment-4466 We called it! Google to produce its own mobile phone and change the mobile landscape at the same time | Hello Mobile! Thu, 19 Nov 2009 20:16:45 +0000 http://blog.interactivemediums.com/?p=995#comment-4466 [...] couple days ago we speculated a reputed move by Apple to offer free, ad supported iPhones could force Google into the device [...] [...] couple days ago we speculated a reputed move by Apple to offer free, ad supported iPhones could force Google into the device [...]

]]> By: Doug Barth http://blog.interactivemediums.com/2009/11/17/apple-to-turn-things-upside-down-with-free-iphones/comment-page-1/#comment-4437 Doug Barth Tue, 17 Nov 2009 20:51:02 +0000 http://blog.interactivemediums.com/?p=995#comment-4437 Interesting possibility, but it seems so un-Apple. I see another possibility here: in-app ads served via the iTunes Store. This could be an API that they provide (similar to AdMob's API) that developers could integrate into their application. Apple would handle serving the ads for a cut of the revenue. Interesting possibility, but it seems so un-Apple.

I see another possibility here: in-app ads served via the iTunes Store. This could be an API that they provide (similar to AdMob’s API) that developers could integrate into their application. Apple would handle serving the ads for a cut of the revenue.

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